Editorial companion

What stands out

Listings are being digitally refurnished, walls repainted, landscaping spruced and even windows added with a few clicks using artificial intelligence (AI). CBS News' Evyn Moon walks through homes, agent practices and consumer complaints as several states begin cracking down, asking when virtual staging crosses from helpful marketing into deception or fraud. This matters because the line between a staged photo and the actual product is the line between a smooth market and one riddled with disputes, slowed sales and shrinking trust, outcomes that change behavior for buyers, sellers and platforms.