Costco Drawing Most Canadian Supermarket Traffic, Says Ernst Wong


Baskin Wealth’s Ernst Wong explains why Costco is stealing supermarket traffic and highlights Canadian retail stocks to watch for investors.

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What stands out

Ernst Wong told BNN Bloomberg that "most of the traffic is now migrating to Costco," a blunt observation that matters because retail volume is not evenly distributed. If shoppers increasingly choose Costco, membership economics and scale advantages amplify over time, squeezing competitors and reshaping grocery margins across Canada. For investors the clip is a reminder that Costco behaves more like a recurring-revenue platform than a simple discount store, so shifts in customer footfall can have outsized effects on profit pools over the next several years.